Welcome to the Social Media Marketing 'on demand' learning course! This fully online course of 4 modules you will understand how to build and launch an effective social media strategy for your business, and analyse results in a measurable, actionable way. The 4 modules of the course have video-based content that is accessible at any time and users can progress at their own pace. In this course you will learn to research, develop and execute a social media strategy and plan, create and post social media content. You will learn to manage your social media marketing efforts, online reputation, crisis response and social media policies. You will also learn how to use Facebook, YouTube, TikTok and Instagram for marketing, and analyse social media data in order to make informed social media marketing decisions.
The 8 lessons in each module are approximately 30 to 40 minutes long, after two lessons you will have a 20-question quiz to check your understanding and upon completion you get automatic feedback on the percentage of your correct answers. You can re-take any of the assessments multiple times until you complete them successfully.
You will have access to your LEARNT certificate in your platform after successfully completing all activities. If you need assistance or a CPD stamped certificate, please contact customer care at firstname.lastname@example.org
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Earn 4980 Qantas Points